Management Events brings tailored events’ business to the Netherlands
2009.02.06
Els van't Hullenaar to join Management Events Studio Netherlands as the Country Manager
MANAGEMENT EVENTS today announced that Mrs Els van’t Hullenaar will join Management Events Studio in the Netherlands as the Country Manager from February 9th 2009. In this role, Mrs van’t Hullenaar will be responsible for the start-up and further growth of the business.
Mrs van’t Hullenaar holds a master’s degree in psychology and has gained extensive international experience in senior executive level positions in information and event industries. For the last eleven years she has been working for IIR, part of the Informa Group, heading up the Dutch – and most recently – the South African branch of IIR.
- Especially in these economic conditions sales and performance led marketing operations are a huge growth opportunity. We look forward to seeing this concept to spiral also in the Dutch market, says Pekka Mattila, Executive Director, head of the Management Events Studio Group.
- Mrs van‘t Hullenaar’s solid track record and venerable experience are an asset which will definitely help us to face the market specific needs. The Netherlands are a prominent market with a potential comparable to our home base Scandinavia.
Mrs Hullenaar is taking over the responsibilities to build up the leading business-to-business focused even based marketing consulting company in Netherlands. The Amsterdam office serves the whole Benelux market.
Additional Information:
Executive director, Dr. Pekka Mattila
Management Events Studio
Mobile: +358 (0)40 738 7221
pekka.mattila@managementevents.com
Press photos on request:
Pekka Mattila
Management Events Studio specializes in tailored business events for demanding target groups. The company helps B2B-clients to gain new business contacts and achieve their marketing and sales goals by creative planning and punctual execution of an event. Management Events Studio operations were established originally as a tailored customer event -function within Management Events International and became an independent limited company and part of Management Events Group in 2007 in Finland. Management Events Studio is a growth company currently rapidly expanding to Sweden, Denmark and Netherlands.
Management Events is an innovative pioneer in the events' industry. The unique and awarded service concept offers direct business leads and up-to-date information on investment projects within various industries to the partners of Management Events, as well as high quality program and first class customer experiences for the invitation only delegates. Management Events organizes over 150 events annually in its operative countries: Finland, Sweden, Denmark, Austria, Netherlands and Germany. Management Events is a growth company with 2007 turnover at 15 million EUR and turnover target for 2009 at 20 million EUR.
The company employs over 150 people and has been awarded as one of the Best Workplaces in Finland since 2006 holding currently the 13th Best Workplace title in Finland, as well as one of the 100 Best Workplaces in Europe in 2007 and the 12th Best Workplace in Europe in 2008. Other awards include the Scandinavian Meeting Planner of the Year 2006. The founder Olli Muurainen was awarded as the Young Entrepreneur of the Year in 2004 by Ernst & Young.
Press_Release_Hullenaar_CM_NL.pdf
